Our Mission

To develop, manage, and activate premier venues and dynamic public spaces in Omaha that enrich the community, drive economic growth, and deliver memorable experiences for residents and visitors alike through innovative partnerships and exceptional service.

Our Vision

To position Omaha as a nationally recognized destination through growth and innovation of world-class entertainment venues and vibrant public spaces, thriving hubs for sport, culture, and commerce, by creating inclusive experiences, guiding evolution of the city’s urban core, and standing as enduring pillars of civic pride.

Our Core Values:

  • Community First

We prioritize community needs and safety, creating spaces where everyone feels welcome and a sense of belonging.

  • Integrity and Accountability

We operate with transparency, fiscal responsibility and ethical leadership in the management of public resources.

  • Empathy and Adaptability

Creating an environment where people feel supported and valued, to meet changing community needs, industry trends and future opportunities.

  • Partnership and Collaboration

We succeed through strong relationships with the City of Omaha and regional partners while building public-private stakeholder connections that fuel community success.

  • Innovation and Growth

We embrace forward-thinking strategies, technologies and partnerships to continuously evolve and elevate Omaha as a vibrant destination.

  • Excellence in Experience

We are committed to delivering safe, welcoming and exceptional experiences for our residents, guests, partners, performers, athletes and event organizers.

Our Strategic Goals:

Position Omaha as a Premier Destination

  • Grow national visibility and recognition in partnership with local, key community partners.
  • Attract and retain high profile events.
  • Strengthen Omaha’s reputation and brand as a competitive national destination.

Maximize Economic Impact

  • Increase year-round utilization of venues and public spaces.
  • Capitalize returns on public investments.
  • Increase and enhance event driven tourism and visitor engagement.

Invest in Our People and Culture

  • Elevate the internal and external experience.
  • Foster a culture of teamwork, empowerment and accountability.
  • Recruit, retain and develop top talent.
  • Identify opportunities that promote growth and upward mobility.

Promote Safe Spaces and Secure Environments

  • Continue to lead and develop industry best safety and security practices.
  • Prioritize accessibility and sustainability across all facilities.
  • Create an inclusive environment that encourages purpose-driven values and cultural awareness.

Ensure Financial Sustainability

  • Maintain disciplined budgeting and strong fiscal oversight.
  • Diversify revenue streams to support long term stability.
  • Continue to strategically reinvest earnings to ensure future growth.

Maintain World-Class Facilities

  • Invest in preventative maintenance and long-term capital planning.
  • Modernize venues to meet evolving industry standards and guest experiences.
  • Establish ourselves as an industry gold standard in our competitive set.

Strengthen Community Partnerships

  • Collaborate and support with city, state and regional stakeholders.
  • Foster strategic public-private partnerships.
  • Deepen relationships while creating alliances with industry peers.